CommentGate vs Hootsuite
Hootsuite runs your whole social calendar. CommentGate looks after the comments on your posts and ads. Many brands use a suite and a comment tool side by side.
The short version
Hootsuite brings publishing, analytics and an inbox for Facebook, Instagram, X, LinkedIn, TikTok, WhatsApp and Threads into one place. In the inbox you can hide comments by hand and get suggested replies; an automatic hide action is not described on its pages.
CommentGate is for stores whose comment sections fill up while ads run: harmful comments are hidden automatically on posts and ads, within seconds on Facebook and Instagram, and replies are drafted in your voice. It is priced by comments and automated messages, not per user.
Side by side
From Hootsuite's own public pages, checked September 24, 2026. Where they do not say, the table says so.
| CommentGate | Hootsuite | |
|---|---|---|
| Facebook and Instagram | Yes, posts and ads | Yes, including Facebook dark posts |
| TikTok | Yes, posts and ads (hide and reply) | Yes, comments on your own videos |
| YouTube | Yes, hide and reply, checked about every 5 minutes | Comment moderation not published |
| Threads | Yes, posts and Threads ads (hide and reply) | Yes, reply to comments |
| Other networks | No | X, LinkedIn, WhatsApp; publishing to more |
| Comments on ads, including dark posts | Yes: dark posts on Facebook and Instagram, Spark Ads and in-feed ads on TikTok, and Threads ads | Facebook dark posts; other ad comments not published |
| Hides harmful comments on its own | Yes, by category, and it learns from your corrections | Hiding by hand; an automatic hide action is not published |
| Suggested or automatic replies | Drafted in your voice; you approve them, or clear answers go out on their own | Suggested smart replies (Professional and up) |
| Direct messages | Facebook and Instagram, read and reply | Yes, with DM automations on Professional and up |
| Publishing and scheduling posts | No | Yes |
| Human moderators included | No, you and your team decide | No |
| How it is priced | By comments and automated messages per month, counted together, every feature on every plan, $2.50 per 1,000 past your plan. People and contacts are unlimited | Per user |
| Lowest published price | $19 a month for 5,000 comments and messages | $99 per user a month, billed annually (Standard) |
| Free trial | 7 days, no card | 14 days, no card |
Fair to both
Where Hootsuite is stronger
The whole social workflow
Planning, publishing, analytics and the inbox in one tool. CommentGate does not publish or report on reach.
More networks and WhatsApp
X, LinkedIn and WhatsApp conversations sit in the same inbox.
Customer service tools
Routing and assignment for larger teams, plus masking of personal details in messages.
Where CommentGate fits better
Hides on its own
Scams, spam, hate and competitor mentions disappear without anyone watching the inbox, on posts and ads.
TikTok ads and YouTube
Spark Ads and in-feed ads on TikTok, and YouTube channels, hide and reply.
Not priced per seat
Invite the whole team and your freelancers. You pay by comments received, from $19 a month.
Replies in your voice
Drafted from your notes and past answers, sent when you approve or on their own.
Prices at three volumes
What a month costs a store receiving 5,000, 25,000 or 100,000 comments on its posts and ads.
| Comments a month | CommentGate | Hootsuite |
|---|---|---|
| 5,000 comments | $19 (Starter, includes 5,000) | $99 (Standard, 1 user, billed annually) |
| 25,000 comments | $69 (Pro, includes 40,000) | $99 (Standard, 1 user, billed annually) |
| 100,000 comments | $139 (Scale, includes 100,000) | $99 (Standard, 1 user, billed annually) |
Questions
Can Hootsuite hide comments automatically?
Its help center describes hiding comments by hand from the inbox, and inbox automations that tag, resolve or forward conversations. An automatic hide action is not described. CommentGate hides on its own.
Can I keep Hootsuite and add CommentGate?
Yes. Keep publishing and reports where they are and let CommentGate handle comments on your posts and ads.
Does CommentGate cover Hootsuite’s networks?
CommentGate covers Facebook, Instagram, TikTok, YouTube and Threads. It does not cover X, LinkedIn or WhatsApp.