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Your ads, with clean comment sections.

Ads that never ran on your Page collect the worst comments, and nobody sees them. CommentGate reads every one, and tells you which ads are drawing trouble.

Ridgeline launch, dark post

Facebook ad, Prospecting, last 7 days

Comments 412 380 last week
Harmful 31% +19 pts vs last week · 2.8× your median ad
Negative 5.1% Same as last week · Close to your median ad
Unanswered questions 3 of 46 questions this week

Hidden on this ad

  • Scams and fake giveaways 71· 55%
  • Spam 32· 25%
  • Competitor mentions 17· 13%
  • Hate and harassment 8· 6.3%

Dark posts, Spark Ads, Reels ads. All of them.

Connect your ad accounts and every ad comment lands in the same list as your posts, labelled with the ad it came from.

  • Facebook and Instagram Dark posts, boosted posts, Reels and catalog ads.
  • TikTok Spark Ads and in-feed ads, checked every few minutes while they run.
  • Threads Threads ads, checked about every hour.
Wildermere · ad comments

Stricter on cold traffic, looser on warm.

Scope a rule to the ads you pick, to every ad on an ad account, or to ads only. Prospecting ads can hide every link while retargeting ads keep them.

  • When a comment on these 6 prospecting ads contains a link, hide it.

    Picked from your Prospecting campaign on Facebook and Instagram
  • When a comment on any TikTok ad contains a blocked word, hide it.

    Also added to your TikTok ad accounts' blocked words, so TikTok hides them at once

Know which ads draw trouble.

Ad health compares each ad with last week and with your typical ad: share of harmful comments, unhappy comments and questions still waiting. When one suddenly draws far more than usual, you get an alert.

  • Per ad, every week Comments, harmful share, negative share and unanswered questions.
  • Alerts In Slack, Discord or email, with a link to the ad in Ads Manager on Meta.

Reports

Last 7 days, every account

Comments
2,150
9% more than the week before
Hidden
176
13% fewer than the week before
Replies sent
214
25% more than the week before
Typical time to hide
9 sec
Typical reply in 9 min

Day by day

Comments per day
DayStayed upHiddenWaiting
Sep 14248221
Sep 15262190
Sep 16301312
Sep 17344381
Sep 18297262
Sep 19276211
Sep 20238191

What was hidden

  • Scams and fake giveaways 71· 40%
  • Spam 52· 30%
  • Competitor mentions 29· 16%
  • Hate and harassment 24· 14%

Also for your ads

  • Blocked words inside TikTok

    Your list is copied to your TikTok ad accounts (up to 500 words each) and hidden by TikTok the moment they are posted.

  • Answer buying questions

    Draft replies to "does it ship to Canada?" while the ad is still spending.

  • Reports by ad

    Hidden, answered and how fast, per ad and per campaign, with CSV export.

  • Several Facebook logins

    Ad accounts and Pages from more than one login in one brand.

  • Comment-to-DM on ads

    Everyone who comments your keyword on a Facebook or Instagram ad gets your link.

  • Weekly insights

    The questions, complaints and praise your ads drew last week, in themes.

Where it works

Every ad you run, on every platform you connect.

  • Facebook Dark posts, boosted posts and catalog ads. Hide, reply and answer in private.
  • Instagram Feed and Reels ads. Hide, reply and answer in private.
  • TikTok Spark Ads and in-feed ads. Hide, reply, and your blocked words work inside TikTok too.
  • YouTube Comments on ad videos that live on your connected channel, handled like any other video.
  • Threads Threads ads. Hide and reply.

More on Facebook and Instagram, TikTok, YouTube and Threads.

Questions

What is a dark post, and why does it matter?

An ad created in Ads Manager that never appears on your Page. Its comments are easy to miss because nobody on your team scrolls past them, and they are where scams and fake support accounts gather.

Do I have to connect my ad account?

On Facebook and Instagram, ad comments reach CommentGate through your Page either way. Connecting the ad account tells us which ad each comment came from, so you can set rules per ad and see ad health. On TikTok and Threads the ad account is what brings ad comments in.

How quickly are TikTok ad comments handled?

Spark Ads on a TikTok account you have connected are handled within minutes. Other ads are checked every few minutes while they are running, and less often once they stop. Words on your blocklist are hidden by TikTok the moment they are posted.

Will hiding comments hurt my ad?

A hidden comment is still visible to the person who wrote it and their friends, so nothing looks different to them. Everyone else sees a comment section without the scam links.

Can I see which ads draw the most harmful comments?

Yes. Ad health lists every ad with comments in the last two weeks, compared with the week before and with your typical ad, and alerts you when one suddenly draws far more than usual.