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Your comment section is a shop floor. Staff it.

Sizing questions, "does it ship to Canada?", a complaint about a late order, a competitor plug. CommentGate handles most of it and hands you the rest.

Wildermere · Facebook and Instagram

What your comments ask of you.

Every post and ad is a conversation with people deciding whether to buy, and most of it happens after your team logs off.

  • Half our comments are the same five questions about sizing and shipping.

    Drafts answer them from your own facts and past replies, in your voice. Approve them, or let clear answers send on their own.

  • Launch day is chaos. Hundreds of "link?" comments and we are answering by hand.

    Ask people to comment a keyword. Everyone who does gets your link by message on Instagram and Facebook, and you see who clicked.

  • Someone always turns up to tell our customers to buy from a competitor.

    Competitor mentions are hidden from the start. Add the names you care about and they never stay up.

  • I do not know what customers keep asking about until it is too late.

    Every Monday, weekly insights group last week’s questions, complaints and praise into themes, so the product page gets fixed first.

Answers in your voice, on every platform.

Facebook, Instagram, TikTok, YouTube and Threads in one list. Questions get drafts in the language they were asked in; complaints that need a person wait for one.

More on replies

Replies

Answer questions

Every question gets a draft. Nothing is posted until someone approves it.

Draft reply, in your voice

Launches that answer themselves.

Pick the post, the word and the message. When the drop goes live, every comment with the word gets your link, and buyers are saved as leads.

More on comment-to-DM

Ridgeline launch

Comments matched
312
Messages sent
304
Link clicks
141
Leads
37

Learn what customers want.

Reports show what was hidden and answered, and how fast. Weekly insights show what people asked, complained about and loved.

More on reports

Reports

Last 7 days, every account

Comments
2,150
9% more than the week before
Hidden
176
13% fewer than the week before
Replies sent
214
25% more than the week before
Typical time to hide
9 sec
Typical reply in 9 min

Day by day

Comments per day
DayStayed upHiddenWaiting
Sep 14248221
Sep 15262190
Sep 16301312
Sep 17344381
Sep 18297262
Sep 19276211
Sep 20238191

What was hidden

  • Scams and fake giveaways 71· 40%
  • Spam 52· 30%
  • Competitor mentions 29· 16%
  • Hate and harassment 24· 14%

Ready before your next launch.

  1. 1Connect everything

    Pages, Instagram, TikTok, YouTube, Threads and your ad accounts.

  2. 2Describe your voice

    A few words on how you sound, plus returns, shipping and sizing.

  3. 3Answer what it asks

    A handful of hard calls a day at first. Fewer each week.

Pricing for e-commerce brands

One plan covers every brand and every platform, priced by the comments you receive and the messages your flows send. Busy launch month? It keeps going at a small price per extra comment.

Every feature and every platform on every plan. 7 days free, no card.

  • Starter 5,000 comments and messages a month $19/month
  • Growth 15,000 comments and messages a month Where most e-commerce brands start $35/month
  • Pro 40,000 comments and messages a month $69/month
  • Scale 100,000 comments and messages a month $139/month

Questions

Will replies sound like us?

They follow the voice and instructions you write and learn from the replies your team sends and edits. Most brands approve every draft at first, then let clear answers go on their own.

Can it answer direct messages too?

Facebook and Instagram messages arrive in the same app, with saved replies one keystroke away.

We have a support team already. Where does this fit?

In front of it. CommentGate handles spam and simple questions, and assigns the hard comments, like a chargeback threat, to the right person with a note.

What happens on a bad day, like a recall?

Turn on crisis mode: every new comment waits for a person and nothing automatic goes out until you turn it off.